Busy Thinking

Okay this week has definitely been “a thing” , there is so much I guess could  talk about,  but I’m not sure  each would be long enough  to post on, however I should probably asked my teacher if 500 words per week in blogging meant a 5oo word post( which I could defiantly   see happening when comparing  my blog to others,   depending on the topic, such as for hair care  blogs can be pretty long, as well as other blogs about  social issues, while fashion posts tend to be much shorter and  picture heavy which makes sense as I didn’t come to read fashion but see it) , or a bunch of little posts that should add up to 500 worlds per week. I think maybe little posts added up to 500 makes a lot of sense considering a learned information websites should be updating pretty frequently ( too bad I learn it in the second  to last week of class). Yes, I know, I know this a blog it is supposed to be fun, which a point mixed in. So I’ll get right on down to that.

 This week as been somewhat busying, I have been working on some projects on like getting affiliates readying for a website and studying for stuff. While writing or whatever I might leave the T.V on as well it is… almost a stress relief before you need stress relief thing. I tend to over think stuff but with some sort of distraction going on in the background it appears to give my brains something else to do to makes brain storming the basic parts of projects for smoother and I can work better and focus without over focusing and getting hooked up on some little thing. For this, I love the “foreign” channel. I love watching the shows I can’t understand,  maybe without  even English  subtitles and it is easier to not get too distracted that way because if I’m reading what they are saying I cannot be proof reading what I am saying also.

 Even when I’m taking more of a break I like watching the shows where if I can’t tell what is going on as they say 90% of commutations (or something like) that is non verbal.  I think this can really be used to fine tune my commutation skills because apparently I am bad at self monitoring my own body language and picking up on cues from others. If I am picking up on cues I maybe over thinking in and trying to fit it into an interpretation that makes sense(but I’m learning not everything needs to make sense though) or not  try  it at all as if it means nothing, either of which is the base why. I think maybe by watching shows that you can’t verbally understand may giving you more appreciation for emotion. Before I was mostly your stuck to the facts person but to watch this stuff you can’t just stuck to the facts because there really aren’t any, as there is no way to know what is going on because watching and inferring what emotions mean(is whatever just happen good or is it bad) so one has to stretch they rang of thinking which could result in paying more attention to other’s emotions in everyday life, like of the issue in the beginning of this post “over thinking it” instead of just  doing what I love-something that should be included in some of all that thinking and planning.

My Fair Wedding-a Great Lesson for Marketing Students

(Photo Credit “my fair wedding blogs”

 http://www.wetv.com/weddings/blogs/under-the-sea-bride-diamond-dishes-her-magical-wedding )

I’m a girl and I like random stuff, but one of the more stereotypical girly things I like are weddings(watching them anyway) and pretty fluffy stuff and My Fair Wedding  by David Tutera provides just that. There is just something about see a distressed bride to be go, from bah to tah-da! With the touch of an expert the end result is awesome, yet  the success is just “better”/ altered  version of whatever the bride to be originally  wanted, however funky that may have seemed.

Once while watching this show (although I probably had something better to do) the thought occurred to me, how many of the “end results” could this guy actually like, I mean personally?  With such a wide variety of people  with their own personal tastes and dreams I am pretty sure as grand as many end results are, not everything is something he would really choose for himself, if he had his own wedding. To be successful as a marketing consultant I think it is very important that one separates   objectives information, such as sound principles of a plan/design from the appearances of the project. For example a dress is a dress but depending on the body type certain styles are more flattering than others (I found out the hard way if you have the figure of a string bean you don’t want to wear puffy sleeves unless you don’t mind looking like a jock). That is pretty solid, however what the dress looks likes in terms of color, besides the fairly objective clothing styles suggestions, is optional. Your success as a consultant is not measured by liking everything, as much as to knowing how to make everything thing work.  What if David decided that every detail had to match his personal taste and completely ditched everything the brides wanted? He probably  wouldn’t be on T.V, have his own business,  and might be flipping burgers somewhere, but even that would fail he didn’t care how customers wanted their burgers cooked.  He could be successful in something, if he based everything on his own taste, but that isn’t as likely.

When I first started marketing as a volunteer, I confused marketing good advice with my personal taste in design which is easy to do because visuals are very important in marketing. I found it very easy to push subjective advice on color and design, along with proven principles and not even notice which is most important. Instead of saying something like, this ____(fill in the blank) is the basic principles behind___(whatever) that you should be concerned about and  leaving “trivial” details  in the execution  details up to the person  I was talking to, as  I would give the basics and my own trivial preferences and insist on it just as much as solid proven marketing  concepts, as if how many chocolate chips or raisins someone wants  go in their cookies is as important as hot the oven is and how long the cookies stay in. Now I see the silliness, and can focus on what I should be focused on, the objectives needed to make what the boss/client or whoever wants happen well, not my personal taste (which is fine to share at times and has its place) and how to get it the plan. That is a big lesson in marketing, so as it turns out watching wedding planning isn't a waste of time after all.

http://youtu.be/PfzDSXxb6fE

I Forgot the Why, How Could I?

 I told you about the name, but I forgot to mention in my first blog post why I am writing this blog. It is actually part of an assignment for a E-marketing class that I probably never would have needed up doing. I actually started out as a Business Management Major as postsecondary student at the associate level. I was introduced to business through an assignment learning about different careers at my high  and I knew for a fact, I didn’t want to go into to medical field like some of my family so I picked business(no blood,  guts, and other nastiness).  I am so grateful that a marketing class was a requirement for Business Management Program because it was love at first textbook. What impressed me about marketing  in that class was the thought that nonprofits, could use this information, little did I know I would end up working for nonprofit while in school which would fueled  my interest to seeking more knowledge to strengthen my position as a  reliable source of information and my confidence to actually put that knowledge to use, because while I was yet learning, I  met the director of a nonprofit call JewishHeritage(which does  a lot of things, cooking classes, Hebrew classes DVDs and so on).

 I told him what I was studying, in conversation, not expecting work at that time, in fact I think I was still on the fence about adding Marketing to me degrees and told him I was thinking about it because it is “fun” Anyway, he passed a few ideas to me for input, one of which was about a name for a book. Because of  that  required marketing class, I knew it was very important to reflect on every detail of one’s  product plan, and was able to explain it isn’t just  a matter of the name sounding good-marketing is a bit complicated than that. Brand loyalty comes from attaching the name to the product and you must ask what you want people to think of when they hear the name (fun, adventure, serious etc…) because the product position has to be clear in the audience’s mind to promote it accordingly, never mind needing to know who those are in the first place.

Afterward, I end up doing a lot of “random” stuff, (as could be expected in a small nonprofit), giving marketing advice, copy writing, etc… here and there and figured even things you wouldn’t think as obviously marketing, such as being an online teacher’s assistant, marketing can play a role, because you should aim to build relationships with students so they want to come back and think well of the program. For planning a new online magazine you can and should use marketing skills could to make ensure that the content matches the audiences’ interests and affiliate partners match the brand’s image as well. I wanted to learn more about marketing, which is why I’m in Social Media Marketing class, for which I made this blog, and may share more of what I figure out about marketing as I go along.

Well...Welcome Folks :~)

WOW …What on earth am I doing?…Never once earth, in a million years would I have thought of making my own blog (well maybe at some point but I doubt it) although I loved looking at blogs, but then again never on earth would I have thought I’d be doing most of what I am doing now, even though I kinda dreamed of some of it, the way stuff happened- I never had thought of. Really, life just didn’t happen as I would have expected in general-which isn’t necessarily bad pre say, but if you are at all anywhere near the being a analytical type( well even if not)-I think at some point probably everyone would like life to make a little more sense than it does. Still as some say, “God works in mysterious ways”, and regardless you believe in a God or not I think one up there is messing with me, and I like it. Some may call it odd luck or fate, and you have every right to but, my life at times is just, not as predictable as would have expected it, even if I had the basic direction in mind, even that doesn’t seem to go how I expect either-yet it works out.

Okay so why the name, or the Random part of it at least? Well because something’s seem random, yet purposeful and that is how my life it seems. How on earth did a Bajan girl-Canadian by birth, (born in Toronto/Canada,) with citizenship in Barbados (and Canada yes it is possible to have two of citizenships) raised in Michigan, but living in Ohio end up working at a Jewish organization headquarter in FL an online teacher for the Jewish heritage lessons, when she couldn’t have told you what matzo was to save her life which a few years before?  How on earth did I get hired for an online magazine in the past few weeks without ever leaving my house (seriously  since, it’s not like English class was ever the love of my life, far from it actually)?How  on earth did I end up in America at all for that matter? Yes, I’d call that (and my writing style for this post know that I think of it) “random” but ordered chaos.

 So, yes there is a lot of stuff going on but back the naming of the blog, as for the Goy part that is just a Jewish  nickname for a foreigner or non- Jew. It’s not a bad name or anything as some may think, it’s just that you are foreign, so that’s what’s up with that. As for the reason I picked this name, well actually it kinda just came to me one day “randomly” but for person as me whose life seems cluttered with seemly random events some positive some…not so much which ended up working out in the long run I think the name of that the blog “The Random Goy Girl” is a great name for the someone that kind of fell into a marketing role for a Jewish organization that is foreign to her. This blog is going to be somewhat random I guess and some marketing perhaps, we’ll see what happens. ;-)